Having a blog on your website can increase your ranking on search engines, help establish yourself as an expert in your field, and dramatically improve your conversion rate. The cherry on top: writing articles will force you to research your market, and in turn broaden your knowledge and grow your professional skills.
SEO, or search engine optimization is hands-down one of the most effective ways to get your website ranking on Google (and other search engines). Unlike SEM (search engine marketing), it’s totally free – the competition is open to everyone, based on the quality of the content you publish, the fluidity of the navigation you offer to your visitors, and the number of links you receive from the outside.
Businesses that use social media as a tool can tap into a following that helps fuel brand awareness and overall growth. Whether it’s Facebook, Twitter, Instagram, or Snapchat (and hopefully it’s a combination of one or all of them), posting and commenting is important to build a community. Regularly engaging with your audience can also increase the chances of them sharing your content, which is free promotion for your website.
Forums are another way of getting your website out to another crowd that may not normally run across it. You can start a new thread on a well known forum like Reddit and let others decide if it’s worthy of getting upvoted, or you can engage in an existing conversation thread that is on-topic and throw in your website when appropriate.
Outreach marketing involves connecting with others in your business category, bloggers and influencers to promote your website in some way, shape or form. The technique starts with identifying the targets you need in order to attain your goal. This involves reaching out with a pitch, and following up when necessary.
In the end, I would also warmly suggest you to start using traffic tool called Babylon. Math is simple here, you need traffic to attract some attention and based on personal experience there is no better tool to solve that problem for you.