Driving traffic to a site is hard. Wouldn’t it be better if you could get someone else to help? But who? Your readers, of course!
Viral marketing is the art of getting other people to market your content to each other – spreading the message like a virus. A true viral campaign is one where each user brings more than one new user to the site – quite often your results will fall short of true virality. But even if your content doesn’t truly go viral, adding a viral dimension to your traffic generation will increase your results.
The fastest way to get traffic is to pay for it. With advertising, the only limit is your budget. A huge portion of the Internet is plastered with adverts, and there’s a reason why so many companies are willing to spend money on web advertising – it works.
Paid advertising often seems less glamorous than “free” traffic generation methods. We all dream of pushing a magic button and getting tons of traffic to our sites. The reality is that “free” traffic is hard work. Advertising is much easier.
Today, a huge percentage of web users access the net through mobile devices. What’s more, many users consume the web through native apps, rather than a more traditional web browser. These apps can be used to drive traffic.
Social media sites dominate the web – and they’re a great place to reach your audience. Facebook pages are meant to be your official presence on Facebook. People who like you will like your page. Even with the reduced reach, Facebook gives you access to a large audience. With the right tactics, you can build a large following quite quickly. If you cover Business-to-Business topics, then LinkedIn should be a key part of your traffic generation strategy. LinkedIn is a social network for professionals. Instagram can generate massive traffic, but there’s a major obstacle to overcome – you can’t put links in any of your images! In fact, there’s only one place you can put a link – in your profile.
So, these are some tips that are highly effective when it comes to attracting more traffic to your website. Try to implement them in combination with Babylon Traffic so that you reach your full potential.