Alexa ranking is required to decide advertising prices. Higher rankings can fetch you higher advertising revenue. On the other hand, this ranking helps advertisers evade sites with low traffic numbers. As a matter of fact, advertisers want to pick websites that get maximum traffic. As a thumb rule, websites with higher traffic get higher Alexa ranking.
Web developers usually charge higher prices for those websites with high Alexa ranking. Such a site will get more online traffic than others. Website buyers will also analyze the ranking to figure out whether the price they are paying is viable or not. So, for commercial websites- Alexa ranking is of utmost importance.
Alexa ranking is used by web developers to obtain valuable information on website viability. By using this tool, it becomes simple to figure out if your website is viable in a specific market. This also lets you adapt apt SEO measures to enhance site ranking which in turn enhances your site’s Alexa rank. This ranking helps you figure out how to retain the ranking in Google search and make profits. The bottom-line is- the websites with better Alexa rankings will get more advertising revenue.
Alexa ranking, therefore, is a vital tool for a website owner and the benefits are hard to overlook. Benefits include higher Google ranking, increased website value, growth of bottom-line revenue, and more. This tool offers a commercial website developer the power to determine the pricing of the ads that will be shown on his/her website.
To improve your website’s Alexa ranking, you need to use updated and relevant content. You have to be careful about updating content on your website and the relevance of content is of utmost importance. This will improve the site’s ranking in Google search and as a consequence- the site’s Alexa ranking will shoot up too.
If you have a website just think how beneficial it would be to improve the site’s Alexa ranking. You can also get updates on the rivals by observing their ranking. Despite a section of web development veterans regarding Alexa ranking’s importance with skepticism – its impact cannot be overlooked.